I’m Jess, a content writer, leader, and strategist with 10+ years of experience in managing digital content for media brands, as well as both B2C and B2B companies. I am currently the Director of Education Content at Full Beaker and also serve as the Managing Editor of Nurse.org.

I specialize in creating organic, SEO-driven content strategies, but over the course of my career, I’ve had a hand in just about every aspect of the content marketing process.

Since 2020, I’ve been at Full Beaker — a media company based out of Bellevue, WA — leading the content and editorial strategy for the popular nursing website, Nurse.org, and increasing traffic by 110% since my tenure began. In February of 2023, I was promoted to Director of Education Content, and I now have the privilege of overseeing content for Universities.com and Travelnursing.org as well.

Before that, I worked in content marketing for a variety of companies:

Dec 2018 - Jan 2020 - I worked at FLEXE, an omnichannel logistics startup, creating everything from blogs and emails to whitepapers and case studies.

Mar 2017 - Nov 2018 - I was the Marketing Manager at the Seattle School of Visual Concepts where I oversaw all of the school’s marketing efforts, including the website, email newsletters, the blog, and events increasing web traffic from our top marketing channels by 47%.

Apr 2015 - Mar 2017- Served as one of the founding marketing team members for iSpot.tv, a TV advertising analytics startup. I created multi-channel campaigns for iSpot’s product launches, seasonal promotions and major television events, which contributed to a 350%+ increase in qualified lead volume.

Education

• University of Washington - Michael G. Foster School of BusinessUniversity of Washington - Bachelor of Business Administration (BBA), Marketing

• School of Visual Concepts - Copywriting, Content Marketing and Digital Marketing Classes